NY Times · Oct 26, 2015
In Push to Expand, Uber Highlights Its Role as a Designated Driver
Photo Britney Ryan, 32, and Dustin Borbelon, 33, taking an Uber ride in Evesham, N.J. From 9 p.m. to 2 a.m., residents can request a ride from Uber or another ride service, and the township will pay for them through Jan. 2. Credit Mark Makela for The New York Times As part of the ride-hailing service Uber’s push to expand to upstate New York, it has a specific message for college students: We want to help you get home safely after a night of drinking.
The company’s app is popular among millennials, but it is not available in upstate college towns. Uber officials hope the State Legislature will pass new rules allowing the service to move beyond New York City next year.