UCF's Image Overhaul Continues in Scott Frost Era

Bad as the Knights were last year, UCF has had early success rehabilitating its image and building fan excitement in the Scott Frost era, including with a UCF record-breaking spring game and new uniforms.

I love the Knights. Coming off a winless season, I, like so many others, am thrilled with the excitement that Scott Frost has brought to the program as head coach. He's already done much to generate buzz and improve the image of a team that was catastrophically bad last year. And I say this as a person who has often been critical of UCF's efforts to build its image.

Many of UCF's historical sports marketing efforts were groan-inducing. Frankly, I'll even peg this back to the rejection of the…