JUPITER, Fla. – The Cardinals’ opening day starter’s first leap into a national brand campaign comes with a local benefit.
Jack Flaherty will be introduced Tuesday morning as BodyArmor’s latest “athlete ambassador,” and as part of his agreement with the swift-growing sports drink company there will be a $5,000 donation made to the Boys & Girls Clubs of Greater St. Louis. The money will be geared toward aiding health and fitness programs at the clubs, a BodyArmor official said, and it will add to an existing campaign for improved spaces and gear called BodyArmor Builds.
The stride professionally into promoting a brand comes with something Flaherty spoke personally about last season – increasing his presence and involvement in areas of St.