American restaurant chain Zaxby’s has renewed its partnership with Misfits Gaming Group’s (MGG) Florida Mayhem, the official representative of Florida in the Overwatch League.
The chain will also be doubling down on its commitment to esports, as Zaxby’s expands the partnership to include MGG’s Call of Duty League franchise the Florida Mutineers.
In 2020, the Florida Mayhem launched a comprehensive partnership with Zaxby’s that included the ‘Match Time Meal’ activation, along with online tailgating parties and custom content with the players.