Whoop’s Past, Future: An In-Depth Conversation With CEO Will Ahmed

(Courtesy of Whoop)NEW YORK — Whoop has attracted investors ranging from Golden State Warriors star Kevin Durant to Twitter CEO Jack Dorsey. The device has been called everything from “pro sports’ favorite wearable” to the “Tesla of health tracking and sports performance wearables.”

As the company launches a new monthly membership that seeks to expand its elite athlete base and target more everyday fitness enthusiasts, its founder and CEO, Will Ahmed, sat down with SportTechie for an extended conversation into Whoop’s past, present and future.

(Note: This interview has been condensed and lightly edited for clarity.)

SportTechie: Where did the original spark for this idea come from?

Will Ahmed:…