SportTechie · Mar 6, 2017
VR, Mixed Reality Poised For Growth Despite Monetization Uncertainty
Los Angeles, CA - July 13, 2016 - Microsoft Theatre: LeBron James during The ESPYS Presented by Capital One (Photo by Joe Faraoni/ESPN Images)BOSTON — Media and marketing executives from the WWE, Major League Baseball Advanced Media and the NBA weighed in on emerging over-the-top platforms, live streaming and reaching new international audiences at the MIT Sloan Sports Analytics Conference this week.
When asked about a platform that’s currently below the radar and potentially poised for growth, virtual reality along with mixed and augmented reality were all highlighted.