VenueNext Inc. has raised $15 million in Series B funding to bring its venue management technology to Europe, and beyond the live entertainment industry.
Among other things, using VenueNext apps, people can wave their mobile tickets at the gate to get into a game or concert, order food, drinks or merchandise to be delivered to their seats, and get information and amenities that they need when they are in the venue.
The SAP Center in San Jose, home to the NHL’s San Jose Sharks, is the most recent major venue to adopt VenueNext for the 2016-2017 hockey season.