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USA Today Launches AR Experiences in App for the Women’s World Cup

USA Today has released a pair of augmented reality experiences in its flagship app to coincide with the start of the France 2019 Women’s World Cup this week.

“Meet the Team” creates an immersive experience to learn more about the Team USA soccer players while “Make the Save” provides a competitive challenge. U.S. goalkeeper Alyssa Naeher was scanned and turned into a 3D hologram who shares insights into her methods to defend against penalty kicks. Users then take the place of Naeher and try to block PKs that travel as fast as 80 miles per hour.

To play the game, users need to find a flat surface and free space.