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Twitch Adds Shannon Sharpe to NFL Co-streaming Roster

Twitch has added retired NFL player and former CBS Sports football analyst Shannon Sharpe to its roster of prominent personalities co-streaming Thursday Night Football.

Sharpe is a Hall of Famer and three-time Super Bowl Champion who played tight end for the Denver Broncos and Baltimore Ravens. His addition to the Twitch Thursday Night Football co-streaming roster is part of Twitch’s efforts to increase the appeal of traditional sports streams on its platform. Adding color commentary from well-known personalities during live events may help broaden Twitch’s audience outside of just esports.

Last week, the social streaming service announced a number of new interactive video features for the 11 Thursday Night Football streams it is scheduled to host this season.