London-based esports organisation Tundra has revealed its partnerships with TikTok and sportswear brand Kappa.
The deals fall in line with the anticipated release of FIFA 21, as the organisation looks to “build an international roster of the world’s best FIFA players for the 2021 season.”
As the principal partner, TikTok will be placed on the front of the new jersey, which launches as part of the team’s rebrand. Kappa will be producing the jersey internationally, as it also joins Tundra as its ‘Official Sportive Teamwear’ provider.