Back to the Sports Tech Newsfeed

Thunder Predator drives partnership with KIA

South American organisation Thunder Predator has found an automotive sponsor in South Korean automotive manufacturer KIA.

Thunder Predator is primarily known for its Dota 2 team, but has also competed in titles such as League of Legends and Counter-Strike: Global Offensive.

In an announcement, KIA outlined a “global commitment” to support esports. The company has previously partnered with esports heavyweight Counter Logic Gaming and the League of Legends European Championship (LEC), the latter of which was renewed earlier this year.

Diana Conteras, Marketing Manager for KIA Peru, spoke on the deal: “At KIA we are very excited to accompany the Thunder Predator team and thus continue to contribute to the development of the sport of esports in Peru.