Danish esports organisation Team Singularity has announced a partnership with gaming chair manufacturer AndaSeat.
According to the release, the deal will see AndaSeat equip Team Singularity’s players and influencers with its gaming chairs.
In addition, the gaming chair manufacturer will giveaway products through Team Singularity’s academy, as well as to students within its development programme. AndaSeat and Team Singularity will also work together to create a special edition Singularity-branded gaming chair next year.
Allen He, AndaSeat’s Global Brand and Marketing Director, noted that the company hopes to utilise the partnership to gain more brand exposure in the European Union and Denmark.