Tailgating Sports Marketing is asking the question few people in sports are considering in 2016 — how do I enhance the fan experience as individuals enter and exit bathrooms at sporting events?
The Lake Wylie, S.C.-based startup is now giving arenas and sponsors a new, digital media medium to target specific demographics, capture fans’ attention and drive brand awareness.
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The Tailgating Sports Marketing restroom trailers feature 22 high definition monitors, which include interactive gaming, media display triggers and sponsored video advertisements.