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SXSW Sports 2017: The Future of Sports Viewership

Tuesday, March 23, 2010 -- Orlando, Fla. -- ESPN Wide World of Sports Complex -- Pittsburgh Steelers receiver and Super Bowl XLIII MVP Santonio Holmes (left) experiences ESPN 3D technology alongside Anthony Bailey, vice president of ESPN Emerging Technology group, during an NFL media reception at the ESPN Wide World of Sports Complex at Walt Disney World Resort. The sports complex is ESPN's hub for development of its recently-announced 3D TV channel.

AUSTIN, Texas — “There’s never been a better time to be a sports fan,” declared Andrew Barge, Head of Sports Broadcast Partnerships at Twitter, early on during a panel discussion at South by Southwest Conference on Sunday.