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StubHub Uses Augmented Reality To Help Super Bowl Ticket Buyers

StubHub is bringing U.S. Bank Stadium to life with augmented reality, as the online ticket marketplace on Tuesday released an iOS app update in time for potential Super Bowl ticket buyers to check out an immersive view of the venue before the New England Patriots and Philadelphia Eagles play in the big game.

The AR feature enables fans to use their iPhones and iPads to point their cameras at a flat surface and have a rendering of the stadium appear in 3D. Swipe around the stadium, and you can see what the vantage point of the game would be from a specific seating section.