Real Madrid, the most-liked sports team on Facebook with 105 million thumbs up, has launched a unique new show on the social network that is available on the new Watch video platform in the U.S. and for fans worldwide on the Hala Madrid Show Page.
Hala Madrid is an eight-episode series that takes fans behind the scenes with Real Madrid and gives them literally a 360-degree view of the organization as the video was shot in 2016 in partnership with GoPro last year. Dozens of GoPro cameras were set up at the team’s training facilities to provide a look into the club’s connection with its city, fans and players including Cristiano Ronaldo, who has 122 million likes to his own Facebook page.