PLAAY Sports’ Athlete Recognition Technology Simplifies Highlight Reels

In one very well-known scene from “The Blind Side,” after high-school Michael Oher blocks a defender over a fence, his adoptive brother, S.J., sends CDs of the highlight play to college football coaches across the country.

What the film doesn’t show is that S.J. likely had to go through hours of video to find that play and copy it to those CDs. That’s the problem PLAAY Sports is poised to solve.

Amateur sports, especially on the high school level, are popular locally but don’t get much attention on programs like ESPN’s SportsCenter. So it’s up to fans and parents to film games for family memories or, like in Oher’s case, for recruiting videos. Chris Ricciardi, CEO of PLAAY Sports, recognized…