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Olympic Alpine Skier Ted Ligety Introduces Tech-Enhanced Sunglasses

(Luca Crivelli)

Ted Ligety has collected two gold medals in his Olympic career and most recently was a participant in PyeongChang. During his career, he also co-founded a business to help him and other athletes win more.

That business? Shred Optics, which creates helmets, sunglasses and other gear designed to help professional and recreational winter athletes. Ligety’s co-founder, Italian materials engineer Carlo Salmini, developed a carbon-fiber shin guard for Ligety and his friends, CNBC reported. First, the pair created embarked on separate enterprises: Ligety paired with a lens maker to create ski goggles that emphasized light and dark forms in snow.