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NEO adds Nike and Outfitter as apparel partners

NEO, an esports organisation currently competing in EA Sports’ FIFA series, today announced the addition of Outfitter and Nike as collaborative apparel partners.

Outfitter, a German football and sports apparel retailer, will be the “lead implementer for the individualisation and refinement of NEO’s teamwear,” according to a release.

According to a release, Outfitter initiated the collaboration between the three entities. In addition to the jerseys, which feature Nike branding across the 2020-21 FIFA esports season, Nike will also produce other NEO-branded products.

Thomas Bohner, Head of Marketing at Outfitter, commented in a release: “We had to take the opportunity to work together with NEO and Nike on this exciting project.