The NBA and its players’ union have partnered with CryptoKitties’ Dapper Labs to offer blockchain-backed league collectibles on live game moments, such as Joel Embiid dunks or Kevin Durant 3-pointers.
The new digital platform and game, NBA Top Shot, will allow fans to purchase, trade and own exclusive digital NBA collectibles on blockchain. It will also feature a social experience built around digital collectibles and a free-to-play head-to-head game designed around NBA brands, players and teams.
Similar to how people create brackets or dream teams in an effort to score points in fantasy sports, NBA Top Shot will task users with building ideal team rosters.