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Kobe Bryant Participates in $30 Million Funding Round for RingDNA

Kobe Bryant addresses the crowd at Staples Center, home of the Los Angeles Lakers. (Photo by Maxx Wolfson/Getty Images)

RingDNA, an enterprise sales management platform, has raised $30 million in a new funding round that was led by Goldman Sachs with participation from five-time NBA champion Kobe Bryant.

The round included participation from previous investors Palisades Growth Capital and Bryant Stibel, a venture capital firm jointly run by Bryant and Jeff Stibel.

The company, which uses “conversation data” powered by artificial intelligence to help sales teams manage their relationships with clients, said it has been cashflow positive for two years and plans to use the cash influx to power a new growth stage.