Based in San Francisco, California, Aliph (Jawbone’s former name) was a company that used to work for the U.S Military. Aliph started off researching ways for combat soldiers to communicate clearer in adverse conditions; upon realizing the consumer potential of their work, they quickly expanded to wireless headsets, portable audio devices, and other forms of noise-cancelling technology.
Today, Jawbone is known for its line of UP activity tracker wearables that has managed to earn high praise among the sports community. The UP3 and UP4 bands to date are the most advanced product that Jawbone has come out with, and it now finds itself battling head to head with FitBit, the current market leader in fitness wearable products.