Jack in the Box inks multi-year extension with Envy Gaming

Envy Gaming and American fast food chain Jack in the Box have been tied up for nearly three years now, and the alliance won’t end anytime soon.

Late last week, the companies announced that they have signed a multi-year extension, which applies to Team Envy and all of Envy Gaming’s franchised team brands.

Adrienne Ingoldt, SVP and Chief Brand and Experience Officer at Jack in the Box, commented in a release: “When we first partnered with Envy Gaming in 2017, our main goal was to authentically connect with gaming culture in ways no other restaurant had. We dove headfirst into the partnership, making it a pillar of our digital and social efforts.

“Now, three years later, we see Envy Gaming as a…