Gaming peripherals company HyperX has announced the acquisition of 25 new influencers and esports professionals to its brand ambassador programme.
The company’s ever-growing HyperX Heroes programme has now added the likes of Rachell ‘Valkyrae’ Hofstetter, a popular YouTube Gaming streamer who recently became one of the world’s fastest-growing streamers, legendary South Korean League of Legends player Kim ‘Deft’ Hyuk-gyu and Australian YouTuber ‘Lachlan’ among others.
HyperX, a subsidiary of California-based Kingston Technology, Inc., started the HyperX Heroes programme in 2019 through its WE’RE ALL GAMERS ad campaign.