Hyperice launched a new more technologically-sophisticated vibrating roller on Tuesday that’s meant for pro athletes in addition to fitness enthusiasts, such as yogis, cyclists and physical therapists.
Two-and-a-half years after launching the original Vyper on Kickstarter, Hyperice has grown rapidly and its influence has expanded to impact the way hundreds of athletes train. Last year, the company landed in spot number 96 on Inc.’s list of the 5,000 fastest-growing companies.
The Vyper 1 is now in 58 countries around the world. It has infiltrated more than 95 percent of the NFL, MLB and NBA, with major athletes from four-time World Cup alpine skiing champion Lindsey Vonn to the Golden State Warriors’ Draymond Green using it to roll out muscles so they can heal faster and return to training or game-playing sooner.