GoPro is entering the virtual reality space. The action camera maker purchased Kolor this week, a French company that creates virtual reality video content.
GoPro posted an interactive video (seen below) in 4K resolution on Youtube showing the capabilities of bringing 360 degree video to their hardware. The video allows users to control the camera, moving it up, down, left and right with a virtual D pad that appears on screen.
GoPro is not the only company making VR content before – and more importantly, IF – it hits the mainstream, but its content lends itself well to 360 degree video.