Advertising technology platform Venatus has entered a commercial partnership with international esports television channel GINX Esports TV.
The deal will see Venatus monetise GINX Esports TV’s online platform and offer sponsorship and content opportunities with in-house production unit GINX Esports Studios.
GINX Esports TV is said to be available in over 45 million homes through partnerships such as those with Zapping TV and M7 Group which expand its presence into Latin America and Asia, respectively.
Michiel Bakker, CEO of GINX Esports, discussed the partnership in a release: “Having experienced exponential growth with the GINX TV esports platform over the past 6 months, targeting 7.