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GGWP Academy raises $350,000 AUD in pre-seed funding round

Australian esports startup GGWP Academy has raised $350,000 AUD (~£196,461) from its pre-seed funding round.

The funding round featured an all-female line-up with Eleanor Ventures, Scale Investors, and Working Theory Capital investing in the firm. Moreover, an unnamed female-led startup was also featured in the pre-seed round.

According to the release, GGWP Academy looks to help gamers enhance monetisation and engagement in content creation. This is done through its platform available on Andriod and IOS. The platform teaches players an array of lessons ranging from branding to social media management, in order to help monetise a gamers’ audience.