EXCEL ESPORTS has unveiled a complete brand revamp as the UK-based organisation introduces a new logo and its ‘Power of Better’ vision.
According to the release, the new visual update is designed to highlight EXCEL’s evolution as an esports organisation since launching in 2014. Moreover, its Power of Better mantra has been described as a “commitment to improve in everything it does” whilst also provding a positive impact on the esports and gaming community.
Kieran Holmes-Darby, Co-Founder and Chief Gaming Officer, EXCEL ESPORTS commented: “Over the last six years, EXCEL ESPORTS has seen immense growth, transforming from a bedroom hobby into a professional competitive gaming brand with players competing in the world’s biggest esports.