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Esports Entertainment Group set to acquire FLIP Sports assets

Gambling firm Esports Entertainment Group (EEG) has signed a letter of intent to acquire select assets from mobile games studio FLIP Sports.

FLIP Sports is the provider of proprietary in-play, peer-to-peer technology which offers fans and bettors a “multi-platform second-screen experience” while watching live sporting events. Although the agreement’s terms were not disclosed, the release noted the firm will assume control of FLIP Sports staff and intellectual property upon completion of the deal.

Credit: Esports Entertainment Group

Grant Johnson, CEO of Esports Entertainment Group, commented on the prospective deal in a release: “FLIP has brought together a talented team with proven industry experience that we believe will provide immense value to Esports Entertainment Group as we enter a period of tremendous opportunity and rapid growth.