ESL Gaming unveils partnership with Coinbase

Esports tournament organiser ESL Gaming has entered into a partnership with cryptocurrency platform Coinbase.

The deal will see the platform become the official crypto exchange partner for ‘key ESL events’ for the remainder of 2021 and 2022.

Credit: ESL/CoinbaseThe collaboration will see both entities work together on ‘unique integrations’ that will appear across social media, digital media, and a range of other content. Alongside the integrations, Coinbase will support ESL’s Pro Tour circuits for CS:GO, StarCraft II, and Warcraft III.

Eli McCarrel, Director of Global Brand Partnerships at ESL Gaming, commented on the deal in a release: “This is a partnership between two like-minded companies…