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ESL Gaming partners with Gameloft for Brands to improve mobile advertising

ESL Gaming has partnered up with Gameloft for Brands, a creator of gaming experiences, in an effort to ‘level up’ mobile esports-native sponsoring solutions.

According to a release, the partnership will see the fall 2021 season of ESL’s Mobile Open tournament introduce new advertising solutions for sponsors.

Image credit: ESL, Gameloft for Brands

ESL Mobile Open 2021 fall season will also feature mobile racing game Asphalt 9: Legends, which is published by Gameloft. Mobile users entering the ESL Mobile Open will compete for a spot in the finals against the best players from North America, Europe, MENA & Asia Pacific.