eSports Insider · Oct 28, 2020
EA and Learfield IMG announce ‘Level Next’ college league
Electronic Arts (EA) has entered into a multi-year partnership with intercollegiate athletics media and technology firm Learfield IMG College to launch Level Next, an esports league supporting more than 2,500 schools.
Level Next will feature at least one of EA’s esports franchises and acts as the ‘official home for EA’s collegiate esports champions’. The new partnership will kick off November 9th with the Fall Champions Series featuring EA SPORTS Madden NFL 21 and a $150,000 (~£115,000) prize pool.