Web3 developer platform XBorg has announced a partnership with esports organisation Cloud9.
The partnership will see XBorg aim to enhance Cloud9’s fan experience by bringing a Copilot to its platforms to generate personalised campaigns for fans.
In its announcement, XBorg shared that the challenge was to provide a ‘tailored experience’ to Cloud9’s fans. The deal will see the implementation of FanBase, an AI-powered infrastructure, into Cloud9’s platform Club9.
Fanbase is a Copilot that looks to improve challenges, rewards and content on the platform, gamifying the fan experience.
Jonathan Tran, President of Cloud9, commented: “At Cloud9, our community has always been at the heart of everything we do.