Esports tournament organiser and marketing firm Alpha Esports Tech has announced a partnership with North American organisation Centric Gaming.
As a result of the deal, Centric Gaming will promote and use Alpha Esports Tech’s online gaming platform, GamerzArena, for activations and contests.
The first activation sees both entities host a Fortnite tournament on the online platform. The event will be promoted on Centric Gaming’s social channels. According to the release, Centric Gaming and its roster of competitive players will also market Alpha Esports Tech’s subscription service GamerzArena+.