CS:GO esports tournament series BLAST Premier has announced the renewal and expansion of its media rights deal with Chinese live streaming service DouYu.
As part of the deal, DouYu will retain exclusive broadcast rights in China for the rest of the BLAST Premier 2021 season and extend them to Huya and Bilibili streaming platforms.
Moreover, DouYu will have the opportunity to deliver BLAST’s first-ever event in China by hosting a BLAST Premier Fall Qualifier.
Alexander Lewin, VP of Distribution and Programming for BLAST, commented: “In line with our strategy to team up with the world’s biggest broadcasters we are delighted to further deepen and extend our partnership with Douyu into a second year.