BLAST Bounty Hunt, the inaugural Dota 2 event from tournament organiser BLAST, has received sponsorship from Nestlé brand KitKat.
The deal will provide the snack brand with branding and activation opportunities during the tournament, which begins on June 9th.
The tournament will see the likes of OG Esports, Team Secret, and Team Liquid battle it out for a $150,000 (£117.499) prize pool across five days. The event, which is a deviation from BLAST’s traditional wheelhouse of Counter-Strike: Global Offensive, will conclude on June 13th.
Leo Matlock, Commercial Director for BLAST, spoke on the deal in a release: “We’re thrilled to add a brand as reputable and well-known as KitKat to our family of partners ahead of BLAST’s first Dota 2 tournament.