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Axcel agrees to sell SteelSeries to GN Store Nord for DKK 8bn

Danish private equity firm Axcel has agreed to sell its gaming hardware company SteelSeries to GN Store Nord, a manufacturer of hearing aids and headsets.

GN Store Nord will pay 8bn Danish Krone (~£915.18m) for SteelSeries, with the acquisition expected to close at the beginning of 2022. As of this writing, the transaction is still subject to approval.

SteelSeries
Photo credit: SteelSeries

According to the release, Steelseries recorded revenue in excess of 2bn Danish Krone (~£228.79m) in 2020. Moreover, the company has reported a 56 per cent increase in revenue for the first half of 2021.