Overwatch League franchise Philadelphia Fusion has signed a sponsorship deal with telecommunications equipment provider ARRIS. The company’s logo will appear on the front-left shoulder of Fusion players’ jerseys during the Overwatch League’s second season, which starts Feb. 14.
The Fusion are one of the original 12 franchises that joined the Overwatch League, and are owned by telecommunication giant Comcast. (In addition to owning Fusion, Comcast-Spectacor also owns the NHL’s Philadelphia Flyers and its indoor sports arena, the Wells Fargo Center Complex.) ARRIS and Comcast have frequently worked together to provide internet connectivity. ARRIS also has an existing sports sponsorship with Daniel Suarez of Stewart-Haas Racing, but this deal with Fusion marks the company’s first entry into esports sponsorship.