The club released a new commercial today to unveil the 2017 Primary Kit as well as the new marketing campaign, “We. Together.”
The classic Sporting Blue is back of course, with four vertical lines down the front - which appear to be a bit reflective depending on the lighting. The main feature for me is the white collar. This is the first Adidas jersey to have a button-down collar, and it definitely adds a bit of class to the look.
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A small but fun feature of the new kit is the phrase “No other club” on the sleeve, written in Matt Besler’s handwriting.