Danny Ings has described Aston Villa as a 'huge club' and has targeted European football following his shock switch from Southampton.
Ings joined Villa for £30million this week and admitted that it would have been difficult to turn down the challenge.
The 29-year-old acknowledges that there will be much expectation from Villa fans but stressed that he is ready to make an impact.
Ings told Villa's official website: 'The club itself is a huge club, as everybody knows, you can see the direction that the owners and everyone wants to take the club.