The Rossoneri legend says his club remain a global brand and hopes they will commemorate their new shirt by beginning a return to the good times
Captain, legend, one-club man and now Brand Ambassador – Franco Baresi has lived his life in red and black.
Those two colours, and the number 6, have been with him for the 45 years he’s spent locked in an intense, faithful and eternal love with AC Milan.
And so there is nobody better placed to explain what it means to wear the shirt.
"Thinking about the history of this club and what these colours represent, it is certainly a great responsibility and an honor," said 'Kaiser Franz,' speaking exclusively to Goal at the launch of Milan's new Puma home kit.