Everything that happens at F.C. Midtjylland is quantified. Well, almost everything. Every game played by every one of the Danish soccer club’s teams produces data points in the thousands. Each training session, from the first team to the preteens in the academy, is recorded and codified and analyzed.
The only exception is a game that happens on Fridays at lunchtime, pitting two teams of staff members — coaches and analysts and communications officers and sports scientists — against each other. It is a chance for everyone to let off steam at the end of the week, a reminder of the importance of having fun, said Soren Berg, Midtjylland’s head of analysis.