Leeds United owner Andrea Radrizzani took to social networking site Twitter to express his reaction after his company beat Sky Sports to the TV Rights of La Liga from the start of next season.
The Italian sports network, Eleven Sports, secured a three-year deal on Wednesday and in the process ended Sky’s long hold on Spanish football matches. Radrizzani tweeted:
According to reports from the Yorkshire Evening Post, a reported offer of £54m failed to secure another contract for Sky Sports as Eleven Sports weighed in with a lucrative bid.
The Leeds owner, who bought the club 12 months ago, founded Eleven Sports in 2015 and has built up rights to various sports across the globe.