Juan Carlos Ulate/Reuters
Make us an offer we can’t refuse.
That is FIFA’s message in a document sent to investors, commercial partners and media companies interested in teaming with soccer’s world governing body on a new World Cup for clubs that starts in China in 2021.
The document, reviewed by The New York Times, offers potential partners the chance to propose their own vision for soccer, but it also offer clues that suggest FIFA’s ambition is not merely to stage an expanded club championship every four years, but to become the global leader in club soccer.