Budweiser has signed a multi-year sponsorship deal with the National Women's Soccer League.
The partnership was announced Sunday, the day of the Women's World Cup final in France. Terms were not released.
The NWSL is in its seventh year and has already lasted longer than any other professional women's league in the United States. Players from the U.S. women's national team are allocated across the league's nine teams.
Earlier in the week, the league announced that it had reached an agreement to air 14 games on ESPNews and ESPN2, including the playoff semifinals and the final.