The latest Red Card Report has been revealed, with some surprising results.
The Red Card Report is a study which monitors the popularity of different players, clubs, and leagues in China based on social media research. The study is conducted by Mailman Group.
The report analyses data from Chinese social media, such as Weibo – a blogging site – and Douyin – the Chinese version of TikTok. On the latter, the Red Card Report noted a 50% increase in active clubs.
The 2021 edition of the Red Card Report has been released, showing Cristiano Ronaldo to be China’s most popular footballer for the third year running.