The Bianconeri have ceded to the midfielder's request to wear the prestigious shirt this season and his boss is now challenging him to become a club icon.
Juventus coach Massimiliano Allegri says that the pressure is on Paul Pogba to prove himself worthy of the club's No. 10 jersey.
The France international has been a revelation since joining the Bianconeri from Manchester United in 2012, playing an integral role in three successive Serie A title triumphs, as well as last season's run to the final of the Champions League.
However, Pogba has now taken on Juve's No.