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Seton Hall Softball starts a spreadsheet revolution

A simple Tweet. Two Retweets, 34 likes. A video of Payton Beaver, a Seton Hall sophomore softball player, hitting a ball from a pitching machine. Eight seconds long, 1,597 views.

In those eight seconds, a single Tweet encapsulated the revamped and re-energized approach to improvement that Seton Hall Softball has taken during the course of the early offseason. It has everything: Analytics, Competition, and Fun – the three pillars of The Hall’s attempt to revolutionize their program into a new age of coaching.

Walking into Daniel Nicolaisen’s office seems like a normal enough work space; an open laptop, a few loose sheets of paper, and the smell of coffee from his morning Starbucks.