Cristian Roldan’s fiery exchange with Sebastian Blanco immortalized in poster

Say what you will about the concept of “Heineken Rivalry Week” but credit where it’s due: Sometimes it results in some pretty cool #content. There might not be a better example than a series of posters that includes an absolutely awesome one depicting the moment when Cristian Roldan made Sebastian Blanco pee himself (just a little) during their meeting a few weeks ago.

In case you’d forgotten, that Noah MacMillan-designed poster is based on this image:

The poster — like all of them in this series — was inspired by Roldan, who called the rivalry “fiery” and “unforgiving.